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>but could Wikia once again mess up its current layout by changing it into something much worse, and alienating the users of the current layout, as in the case of TV Tropes giving up on courting Google's ad rules and resorting to porn and virus ads?
Well, they certainly treat their large wikis worse than the small ones, just try loading up a few of the larger ones without any adblocker - they certainly have more ads. But apparently the situation now is much better than it used to be - back in 2009 or so, they apparently had lots of bad ads while the situation is currently a lot better. As for what they're going to do in the future - I can't really know that.
>Thanks for the worry. As long as we could court Google's requirements for using their ad system, and trying to use only Google as far as it is feasible, possibly allowing those store ads that appear after you've been visiting almost any single electronics store site (just in case a given Google account can't get rid of unpleasant-to-that-person ads to save his/her life), I can't imagine in my head that it could go highly wrong.
To use Google Ads, they need to approve both the website and the person running the website, which are separate processes. I am already approved - and Funtasia Daily has a couple of Google Ads which I've put there, so we'd just have to get the site itself approved too, which I don't think would be a problem as there's not really any controversial content on it that I know of. However, the google ads on FuD do not really make me a lot of money. The monthly revenue is not even enough to buy me a cheeseburger. I'm not sure how much traffic the Wiki gets, but I don't think it'd be significantly more.
>That does help to some degree. Most skins looked disastrous to me, but I did indeed take a liking to the 'Refreshed' skin.
You should also keep in mind that we